Nike One Love – Harlem (feat. Mz. Banks)
Love this.
Nike’s been throwing around some serious experiential marketing dollars these days, and while the One Love campaign (including video shorts, the 5 boro ball game and block party featuring Cory Gunz, Theophilus London and others) may not sell any kicks, it def gives Nike an edge over the seemingly sleeping competition.
Don’t know how many know of Mz. Banks, but I got my first taste in producer Machinedrum’s basement studio; after being warned that she’s way more “raw” than any rapper out now. She’s a cute little girl with a cute little voice, but that night in that studio, the award for most memorable lyric went to Mz. Banks: “I put boys with big d*cks at the top of my buddy list” …get the picture?